Thursday, 14 January 2021

602 - Angus MacPherson Talk (Employability Fortnight)

  • Branding at the centre of work
    - All design elements feed back to this.
  • Career path isn't linear.
  • "Success is the ability to move from failure to failure without diminishing enthusiasm"
  • Don't get too comfortable being told what to do (this doesn't happen in the real world)
  • Portfolios are like instagram, they're highlight reels
    - Don't feel as though your design isn't good enough when you see someone else's portfolio. 
  • It's important to move around and test places out at the start of your career.
    - Go and explore
    - Will help you meet people and expand your network. 
  • Broadening your idea of success is really good, helps reduce burnout. 
  • Failure isn't the end, it's not terminal. This is when you'll learn the most.
  • Be curious, can't fix problems you're no aware of.
  • Be humble, it's okay not to know.
  • Trust the process
  • Make room for self initialed briefs, but remember they are a privilege.
  • For Advertising work go ot:
    - Instagram
    - Website
    (Good work will get noticed)
  • Portfolio:
    - Retailer the portfolio depending on the job, don't change who you are but showcase what's appropriate. 
  • Speculative emails are important for planting seeds
  • London as a place to work is becoming less important. Other cities like Leeds, Manchester, Bristol and Glasgow are moving up.
  • Mentioned looking for work on design job boards like 'if you could'? (look into these)
  • Important for you to know what you do so others can see if you fit in or not.

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