NAME IDEAS:
Need to be neutral if I am to ask others to collab, don't want anything that might offend or turn people off.
Found myself asking "Where are book people?", "Where are people who make books?". Could this be a name?
- Book People
- For Book People
Book People is an indie book store in America, could think of something different.
People I live with: Zoe, Soph, Kat (ZESK)
- Zesk Books
Oat Books?
Mind mapping:
Sum, come from collection
Herd, comes from people, a group
Stock, relates to materiality
Fold or form, relates to the medium and practice
Nod, found under words related to concept
- The sum and nod sound very approachable, they communicate a similar tone to oat but have more relation to the content.
Herd, comes from people, a group
Stock, relates to materiality
Fold or form, relates to the medium and practice
Nod, found under words related to concept
- The sum and nod sound very approachable, they communicate a similar tone to oat but have more relation to the content.
Could add, papers, press, collective, print, books to the name?
After talking to my peers Nod was most people's favourite, as it is more approachable and friendly as an overall tone.
Nod Press - seen signs this might have existed but currently isn't running
Nod Papers
Nod Print
Nod Books
Nod Collective - already exists
Publishing houses social media:
Many use a small visual motif as a logo, want to try and come up with something similar for Nod Books.
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These felt very clean and precise, I think more hand drawn effect would be appropriate for the collective.
Image traced:
- Conflict between the serif type and icon shape.
- The best typeface to use.
- Using a different icon to represent a book open but related to the movement of a nod.
- Looks too much like something for a spa.
- Hand drawing the logo, having a positive and a negative.
Taking this and thinking about how it could appear on social media and other products related to the practice.
Taking logos and applying to Instagram. The black and white logo can be the main icon and the colourful ones can be for highlights on stories:
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| A |
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| B |
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| C |
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| D |
Go with D clean monochrome logo and bright colourful highlight icons makes it much more playful and enticing.
How could this be applied to other materials?
- Tote bages
- Stamps for publications
- Embossed?
- Stamps for publications
- Embossed?
- Could use a stamp on the back of publications or inside on the legal text page, would be a great way to showcase the logo in a practical way.
Key Principles of the Collective:
- Approachable and friendly, want people to feel comfortable when collaborating.
- Approachable and friendly, want people to feel comfortable when collaborating.
- A team, working together to complete projects as a whole not lots of individuals.
- Discussion encouraged, a place to raise questions, ideas, in an open-minded space.
- Discussion encouraged, a place to raise questions, ideas, in an open-minded space.
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