Blue highlight = essay research influence
Need to make not of design choices.
- Why did I make those choices?
- How could they be improved?
- Think in terms of the different pages and what's appropriate for them.
Colours used:
> Blue, green, yellow and red.
- Bright eye catching for navigational dots, help support the publication.
Body Text Pages:
- Grid
- Allows for multiple columns, this is different to existing publications and allows more information on each page.
- Existing versions of the book have single columns with small amounts of text on each (more similar to mini book version made earlier), this layout means more pages are likely to have text only and therefore look similar. Having more content on the pages make them more likely to look different to one another, so the individual reading can create a stronger visual map of the text as well as develop more defined spatiotemporal markers. - Line
- Creates visual consistency across all new subheading pages, allows the reader to easily recognise the format to navigate the publication without excessive cognition. - White space
- The line also allows for more white space around the titles creating a stronger sense of hierarchy, giving room for the titles to breathe independently from the body text. - Hierarchy
- The titles are capitalised and bold in different ways to emphasise specific elements (thinking to Foster and Cole's (2007) research into visual cueing) - Columns
- Use of columns to have more information on a page meaning each has an element that makes it more likely to be remembered and stored in the memory map.
- Struggled with the design of this to present the pages well, the use of columns here is the most successful outcome, provides a good structure from the publication. - Navigation
- Dots on the side to help identify chapters while flicking through, noticed this was a common form of navigating when doing my user journey primary research.
- Page numbers, having the title of the chapter accompany the page numbers so when the reader flicks through they can understand the chapters from this also.
Chapter Title Pages:
- Grid
- Keeping things centralised to work with the contents page creating a visual difference between content pages and navigation pages.
- Looks rather visually different to the body text paes, how does this impact the publication? Does it distract from the visual fluidity? Is this impact positive or negative? - Type to direct hierarchy
- Caps and bold for chapter title making this the most prominent thing on the page (thinking about Foster and Cole 2007 finding bold was most effective form of visual cueing).
- Smaller type for the subchapters, they need to be on there but with less emphasis as the contents page is to direct and the chapter title is to inform.
- The number in colour looks a lot like the subway, feels a little too obviously connected so could do with being reconsidered further.
Contents:
- Grid
- Using the same grids as all the other pages, keeping a sense of consistency within the whole publication.
- Text aligned centrally to avoid looking the same as the content pages, but also creates a good level of balance on the page with enough white space. - Colour
- Use of small coloured dots that are colour coordinated to the rest of the publication, assists with the navigation of the document.
- They're rather small however, could be made more obvious, or the text could be made in that colour? Need to test this.
NEED TO WORK ON:
Cover:
Look at other covers related to the topic of learning to drive, highway codes etc.
- Use bright vibrant colours, wanting to be eye catching so should incorporate this through to my own cover.
- Use real photography, feel if you are to use it the cover is appropriate as it won't distract from any content - would it be appropriate for my cover as there is no photography within the publication.





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